Google launches new way for publishers to use first-party data to enhance targeted advertising

First-party data is information that websites, advertisers, and publishers collect directly from users and searchers (that they give voluntarily).

Please visit Search Engine Land for the full article.
Via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/1BDlNnc

Comments

Popular posts from this blog

Why Local Businesses Will Need Websites More than Ever in 2019

8 Online Tools to Improve Your Business Social Media Profile

How to Leverage Your Blogging Skills To Boost Your Business