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Showing posts from September, 2019

Google Ads enables reporting across accounts in Report Editor

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Unfortunately it’s currently limited to Manager accounts with no more than 10 accounts.

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Competitor content analysis: Here’s what you can learn

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Understanding your competitors’ content strategies will help you outperform them where it matters most, in the search results.

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6 Ways to Get More Organic Traffic, Without Ranking Your Website

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Posted by ryanwashereA few years ago, I wrote a post here that caught some attention in the community.I argued Google appears to be ranking websites heavily based on searcher intent — this is more true now than ever.In fact, it might be algorithmically impossible to get your website on top of the SERPs.If you find your website in this position, don't give up on SEO!The point of "Search Engine Optimization" is to get organic exposure through search engines — it doesn't necessarily have to be your website.We can leverage the ranking authority of other websites pass organic referral traffic to our sites.I'm going to give 6 times when you should NOT rank your website.Prefer to watch / listen? I outlined all these points as a part of a recent keynote: https://youtu.be/mMvIty5W93Y1. When the keywords are just TOO competitiveWe've all been there: trying to rank a website with no authority for highly competitive keywords.These keywords are competitive because they…

Businesses can now opt out of Google’s online food ordering

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Here’s how restaurants can opt out of “order online.”

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