The Definitive Guide to Data-Driven Marketing
The Definitive Guide to Data-Driven Marketing
The Definitive Guide to Data-Driven Marketing written by Guest Post read more at Duct Tape MarketingCorporate success is often hampered by conflicting goals—marketing wants more leads while sales want better leads. Sound familiar? It’s an age-old battle many companies struggle to remedy.Fortunately, the key to satisfying both teams’ goals is simpler than you think—its data! Consider the following:78% of organizations say data-driven marketing increases lead conversion and customer acquisition (source)64% of marketing executives “strongly agree” that data-driven marketing is crucial to success in a hypercompetitive global economy (source)66% of marketing leaders have seen an increase in new customers as a result of data-driven initiatives (source)There’s no denying that data-driven marketing delivers higher levels of customer engagement and market growth than traditional marketing efforts. Today, we teach you how.What is Data-Driven Marketin…
The Definitive Guide to Data-Driven Marketing written by Guest Post read more at Duct Tape MarketingCorporate success is often hampered by conflicting goals—marketing wants more leads while sales want better leads. Sound familiar? It’s an age-old battle many companies struggle to remedy.Fortunately, the key to satisfying both teams’ goals is simpler than you think—its data! Consider the following:78% of organizations say data-driven marketing increases lead conversion and customer acquisition (source)64% of marketing executives “strongly agree” that data-driven marketing is crucial to success in a hypercompetitive global economy (source)66% of marketing leaders have seen an increase in new customers as a result of data-driven initiatives (source)There’s no denying that data-driven marketing delivers higher levels of customer engagement and market growth than traditional marketing efforts. Today, we teach you how.What is Data-Driven Marketin…